Redstone Residential

Zend-based website development and CMS enhancement for Redstone Residential’s property sales and leasing platform

Reach : USA

Time Frame : 2 months

Deliverables:

Dynamic Web Pages
CMS Functionality & Payment Integration
Online Order & Application Forms
Property Booking System

Connect With an Expert

Overview

Redstone Residential, a property leasing and sales business focused on student housing management, approached us to enhance their existing website. They needed dynamic web pages, a user-friendly backend for content management, and new features for submitting orders, property queries, and payments online. The project required us to build a frontend aligned with their design and a scalable backend using Zend framework.

With improved functionality and a professional web presence, the upgraded website helped the client capture more leads and streamline day-to-day operations in the real estate sector.

About Redstone Residential

Redstone Residential is a real estate company involved in property leasing, buying, and selling across key locations in USA. Their website serves as a digital platform to connect users with listings, property profiles, and brokerage services. The company offers a wide range of real estate services, providing an accessible space for potential buyers and tenants to search, inquire, and apply online. Through a responsive website and personalized property solutions, Redstone Residential helps simplify the process of finding, booking, and managing real estate transactions with a digital-first approach.

Project Goal

The goal of this project was to develop a reliable and scalable real estate website using Zend framework. Redstone Residential needed a clean, content-manageable platform that allowed the admin team to add and edit pages directly from the backend without technical support. In addition, the website had to enable users to search properties, submit leasing or buying queries, complete booking forms, and make online payments.

We aimed to build all web pages with a design consistent with existing templates while ensuring that every function, especially property management and content editing, was easy to use, fully integrated, and optimized for performance and responsiveness.

The Challenge

We had to work with an incomplete site structure and integrate editable components within Zend framework while maintaining design consistency. Creating a robust content management backend and dynamic frontend functionality under tight timelines was technically demanding but essential for project success.

Our Approach & Solution

Dynamic Web Page Management with Zend Framework

Using Zend framework’s modular MVC structure, we created dynamic web pages like Home, Apartment Search, About Us, and Property Services. Each page was linked to a backend dashboard, allowing non-technical users to update content, manage page elements, and control visibility, streamlining ongoing content maintenance and supporting business agility.

Overall Collaboration and Experience

Working with Redstone Residential was a cooperative experience from the start. The client was open with requirements and responsive to suggestions, which helped us move efficiently through each development phase. While the website was initially underdeveloped, the client’s trust in our technical expertise gave us the flexibility to plan and execute improvements in structure and functionality.

We maintained consistent communication through every milestone and provided thorough walkthroughs for backend usage. Our Zend developers ensured that every module was stable and easy to manage, leading to a smooth development process and successful delivery of a user-friendly real estate platform.

The End Result

The finished website provided a professional and interactive experience for both admin users and visitors. It functioned as a complete real estate portal ready for lead generation and bookings.

Admin team now edits and adds pages without coding
Property listings and booking system improved engagement by 50%
3x more user queries received through the contact form
Inline content updates reduced backend support requests by 70%
Responsive design increased mobile interactions by 40%

The project delivered a fully functional Zend-based platform that reflects Redstone Residential’s brand and simplifies both customer interaction and internal management.