Website for Ethnic Jewelry Manufacturer & Seller 'Vasundhara' Using HTML
Client has an exceptional approach towards the brand identity, and understanding its importance given us the task to create a perfect brand logo for their business.
We developed the logo for a Calcutta based ethnic jewelry manufacturer. The idea was to have the sign 'OM' incorporated in the logo as a signature, separate as an identity from the logotype. The challenge was to avoid inconsistency when used together. We developed a number of variations for the same, to finally arrive at the current logo where the signature - apart from the 'OM', has a certain amount of pride in it's flowing lines.