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Enhancing Garden Ware: A Magento Based
Website

Client Brief:

The client was already having an online store developed in Mageto that sells garden equipment. He told us to reduce the page loading time.

Our Endeavor:

Garden Ware is an e-store offering highest quality gardening equipment and products including tools, garden shoes and clothing. Reducing the page loading time was our main task and we have done that by using minified version of JavaScript and CSS; however, we have thought of analyzing the website to look for defect that need to be attained immediately.
We have found that the website is dealing with loads of products, but the database is weak. So we have implemented a script which can create automatic backup of the files and database.

Client was having a 50GB shared server which was overused due to automatic backups taken from Cpanel. So we have also added a script which can send him an email when the total used space on server exceeds 40 GB; and also remove the automatic backup setting as we were building the backup script. We have created the automatic backup script which takes the backup every next day. The backup includes the files and the database. It excludes the backup folder and other not required folder and files. Further to this we have also created a shell script which reads the complete size of the server using root access.

Additionally, we have enabled leverage browser caching and have applied various steps for optimizing the performance of the website. Along with this, we have redesigned the homepage of the website to impart a better look and feel among users. We have also integrated various social media functionalities such as share with Facebook, twitter, etc.
 
Additionally, made the following changes in the project:
  • Imported orders as well as customers from client's core PHP site to Magento 1.6.1.0 site.
  • Created the automatic backup functionality using Cron backup.
  • Moved the site to live server and configured the same.
  • Created separate Cpanel account from WHM.
  • Added goals from Google webmasters to get the conversion and abandonment rate.
  • Created the functionality to check the complete size of the files on the server and then check if it more than a specified limit. Once the specified limit is crossed an automated email to the admin. also setup a dev site for further development.
  • Enhanced the overall performance of the site by reducing the page load time by implementing cache settings , compression and image optimization.

Technology/Platform:

PHP, Design HTML & CSS, Magento

Industry:

Retail & Wholesale

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